THE EFFECT OF CORPORATE SOCIAL REPONSIBILITY ON THE PERFORMANCE OF BUSINESS ORGANISATION (A STUDY OF GLOBACOM)
- Project Research
- 1-5 Chapters
- Abstract : Available
- Table of Content: Available
- Reference Style: APA
- Recommended for : Student Researchers
- NGN 3000
ABSTRACT
This study was carried out on the effect of corporate social responsibility on the performance of business organisation using Globacom Lagos State as case study. To carry out the study, three research questions were posed. The study adopted a descriptive survey design. The study was done in Globacom Lagos state. The population of the study comprised of all the staff of Globacum Lagos state. The population size of the study was 150. The instrument for data collection in this study was structured questionnaire. Data collected were analyzed using frequency Table and the hypothesis were tested using T-test and Chi-square respectively. The major findings of the study disclosed that; there are differences between level of perceived customers’ patronage and loyalty among companies that practices corporate social responsibility and those that do not practice corporate social responsibility in the Nigerian telecommunication industry; there are economic, social and environmental factors responsible for the poor performance of corporate social responsibility (corporate social responsibility) adoption among telecommunication companies in Nigeria; corporate social responsibility influences organisational reputation in the Nigerian telecommunication industry; Corporate social responsibility adoption influence organizational performance and profitability.
Based on the findings; the research proffered the following recommendation; Since Telecom industries considers investment in social responsibility as beneficial to the society and its own business operation, it will be necessary for the industry to earmark more funds as social responsibility investment fund so as to meet the increasing demands from members of the public for its social assistance; and The telecom industries should see corporate social responsibility as a marketing tool or strategy for marketing their products in order to achieve sales profit, customer‟s satisfaction, maximization of shareholders return, stakeholders satisfaction and image promotion in the face of potential employees
Related Project Materials
AN APPRAISAL OF THE APPLICATION OF THE PUNISHMENT OF THE CRIME OF ZINA IN NIGERIA
Problems of the Research
Adultery as an offence has been defined as an act which is prohibited by Almighty Allah. The pr...
EFFECTS OF LABORATORY EXERCISES ON SCIENCE SECONDARY SCHOOL STUDENTS’ PERFORMANCE IN CHEMISTRY
ABSTRACT
This research work investigated the effects of laboratory exercises on science secondary school students&rsquo...
MANAGERIAL COMPETENCE AND TRAINING NEEDS OF POULTRY FARMERS
Abstract
This study is on managerial competence and training needs of poultry farmers. The total population for th...
IMPACT OF SOCIAL MEDIA ON YOUTHS
BACKGROUND OF THE STUDY
Around the world, more than 80% of our youngsters spend a significant amount of...
AN INVESTIGATION OF VARIABLES AFFECTING BUILDING CONTRACTORS’ SELECTION
Background to the study
Both direct negotiation with the owner or his agents and competitive bidding are viable options...
THE AVAILABILITY AND UTILIZATION OF SCHOOL LIBRARY RESOURCES AND ACADEMIC PERFORMANCE OF STUDENTS
EXCERPT FROM THE STUDY
There are libraries located in primary schools, secondary schools and teachers training colleges...
ENHANCING POLICE OFFICERS’ COMMUNICATION SKILLS THROUGH ENGLISH FOR OCCUPATIONAL PURPOSES
ABSTRACT
The study examined the effect of English for Occupational purposes on Police officers’ use of English. Specifically the st...
SOCIAL FACTORS AFFECTING EFFECTIVE TEACHING AND LEARNING IN SENIOR SECONDARY SCHOOLS
ABSTRACT
This study was conducted to find out the social factors affecting effective teaching and learning in senior sec...
THE EFFECT OF SCHOOL LOCATION IN THE ACADEMIC PERFORMANCE OF SECONDARY SCHOOL STUDENTS IN NIGERIA
ABSTRACT
This study was carried out to examine the effect of school location on the academic perfor...
ANALYSIS OF 60:40 RATIO ADMISSION POLICY IMPLEMENTATION FOR SCIENCE AND ARTS RELATED COURSES IN KWARA STATE TERTIARY INSTITUTIONS
ABSTRACT
This study analysed 60:40 ratio admission policy implementation for science and arts related courses in Kwara state tertiary ins...
